GEO guides: measure how AI engines see your brand
Five guides from the API for GEO data team on the numbers behind AI answers: visibility, query fan-out, share of voice, prompt tracking and citations. Each one gives a definition, a method and sources you can open.
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Guides
5 guides explain the metrics behind AI answers
The GEO guides cover the five questions teams ask first when AI answers start to matter: how visible a brand is, which sub-questions engines ask, how loud a brand is against rivals, which prompts to track and which sources engines cite. Each guide ends with the tool or API that measures it.
AI search visibility →
What AI search visibility is, the four metrics behind it and how to measure it.
GuideQuery fan-out →
How AI engines split one prompt into many searches, and how to brief content from it.
GuideAI share of voice →
The share of voice formula for AI answers, a worked example and its limits.
GuidePrompt tracking →
Why the prompt replaced the keyword, how many prompts to track and how to build a set.
GuideAI citation tracking →
How a citation differs from a mention, how to track cited sources and read true reach.